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Adjunct Professor of Stephen M Ross School of Business and Adjunct Professor of Engineering, CoE Associate Dean Entrep Programs, College of Engineering
Recommend a strategic growth plan for the Empowerment Plan's new retail line and conduct a cost analysis for their non-profit coats in an effort to drive down costs.
Create and deliver a marketing plan for CampDoc.com that includes a ROI analysis of current marketing efforts, feedback on the price and positioning strategy, and recommendations on how to increase retention rates.
Adjunct Professor of Stephen M Ross School of Business and Adjunct Professor of Engineering, CoE Associate Dean Entrep Programs, College of Engineering
Define the strategy to extend Whirlpool Corporation brands' reach from consumer products (appliances) to home consumer solutions (products + services).
