Action-Based Learning Projects:
MAP & Consulting Studio
Grand Rapids, MI, USA
Grand Rapids, MI, USA
2023
BBA Capstone
Brand Positioning and Communication
As a Mission driven company, we would like the U of M Team to develop a recommendation and plan to bring the Company Mission and Guiding Principles “forward” as a critical component of our positioning in the market as a company and a brand in a way that balances it with the need to make Operating Income as a “for-profit” company.
Faculty Advisors
Bangalore, India;Andhra Pradesh, India;Delhi, India
Bangalore, India;Andhra Pradesh, India;Delhi, India
2018
Full-Time MBA MAP
Understand the scope of co-creation in the urban governance space, identify the dynamics and complexities, and design a co-creation strategy and implementation plan for the eGovernments Foundation that includes a list of potential partners who can effectively scale the Foundation's impact and enhance the quality of life experienced by citizens in India's cities.
Faculty Advisors
Chicago, IL
Chicago, IL
2022
Executive MBA MAP
Market Analysis and Assessment
Engage in research, data gathering, and analysis to guide partnership opportunities within potential organizations selected by Vynca. Formulate a competitor framework that will help Vynca understand how to quickly assess adjacent organizations within the palliative care space.
Faculty Advisors
Detroit
Detroit
2025
MSCM Consulting Studio
Financial Analysis and Planning
Develop strategy in order to replicate our appliance recycling operation in other states and other parts of the country, including market research, cost estimates, and potential revenue estimates.
Faculty Advisors