Action-Based Learning Projects:
MAP & Consulting Studio
Tel Aviv, Isreal
Tel Aviv, Isreal
2018
Evening MBA
Develop a strategic plan to address the current market needs and opportunities for LifeToBot. Design a three-year action plan to lay out activities, tasks, key decisions, and milestones for guiding LifeToBot in its U.S. market development activities.
Faculty Advisors
Ann Arbor, MI
Ann Arbor, MI
2024
Online MBA
Market Analysis and Assessment
Conduct a market analysis and define strategic inputs regarding the market validation, business models, and “go to market” channels, and formulate a three-year U.S. market entry action plan for a marine robotic system aimed in cleaning lakes from algae, invasive plants, oil spills, and floating debris. Entrepreneurial-Development Stage - Focus on Marketing
Faculty Advisors

Detroit, MI

Detroit, MI
2022
MSCM Consulting Studio
Supply Chain Optimization
Evaluate current southeast U.S. distribution network. Assess all potential solutions to increase efficiency in servicing the current customer base, with a focus on increasing truck driving colleague retention.
Faculty Advisors
Virtual
Virtual
2025
MM Consulting Studio
Market Analysis and Assessment
Develop a comprehensive inbound marketing strategy to increase B2B leads from HR professionals, chief people officers, and decision-makers. The goal is to better understand how LifeGuides fits in the market and move from 1-2 leads per month to a consistent flow of qualified leads through content-driven strategies.
Faculty Advisors
Tel Aviv, Israel;Los Angeles,CA
Tel Aviv, Israel;Los Angeles,CA
2017
Executive MBA MAP
Research and document a U.S. situation analysis of this security and surveillance sector and its technology, from industry, market, competition, customers, channels of product delivery & value streams, and collaboration standpoints to formulate a three-year strategic plan.
Faculty Advisors
Virtual
Virtual
2025
MM Consulting Studio
Strategic Roadmapping
Develop a strategy to grow and expand a local, community-oriented, music school with a unique curriculum into a national community of students, teachers and professional musicians by making connections, fundraising, and developing software.
Faculty Advisors