Determine a business case and marketing strategy for how to bring new, innovative products and/or services to market.

The Boulder Canyon brand has the #1 potato chip in the natural channel and has had 14 consecutive periods of double-digit growth in SPINS. Leveraging the equity of made-with-BFY oils (avocado and olive oil), where would you take the brand in the product portfolio, messaging, and positioning to double the business?

Formulate a strategic corporate plan for Depression Centers to partner with corporations in addressing depression in the workplace.

Create a strategic plan for new organizations to tackle depressive illnesses among staff and explore the economic and mental health benefits of positive organization practices.

Identify and establish a business case for the top disruptions that UnitedHealthcare should pursue to continue its leadership position.