Complete a market segmentation and go-to-market strategy for new technology and business models to connect the underconnected in emerging markets.

The challenge Clinique presented to its MAP team was how to communicate the value and benefits of its products to the millennial generation in an increasingly fragmented and competitive landscape. The original research conducted by the MAP team led to a robust sampling strategy using digital engagement and non-traditional distribution channels. The team’s final report to the company included detailed communication and distribution plans along with estimated financial impacts.

Formulate a strategic corporate plan for Depression Centers to partner with corporations in addressing depression in the workplace.

Prepare an implementable user acquisition strategy and possible go-to-market strategy on a different platform.

Create a five-year strategic plan for Aravind Eye Hospital Chennai.

Develop a comprehensive marketing strategy.