Action-Based Learning Projects:
MAP & Consulting Studio
London, UK
Redmond, WA
Redmond, WA
2025
Full-Time MBA MAP
Go-To-Market Strategy
Design a demand generation plan that drives an increase in customers to the Microsoft commercial marketplace in FY26. Consider marketing guerilla tactics for how the team can attract the developer audience so this group can discover and build with AI tools and models through the marketplace.
Faculty Advisors
Chennai, India
Seattle, WA
Ann Arbor, MI
Ann Arbor, MI
2025
Full-Time MBA MAP
Go-To-Market Strategy
Develop a strategic partnership framework to enhance collaboration and drive revenue growth with National Systems Integrator (NSI) partners, leveraging models from top management consulting companies and elite business schools.
Faculty Advisors
Ann Arbor, East Lansing - MI
Ann Arbor, East Lansing - MI
2025
BBA Capstone
Strategic Roadmapping
Perfect Pair is a 501(c)(3) non-profit organization founded at the University of Michigan seeking expertise in developing a long-term business plan with strategic roadmapping, building a business plan, and marketing. Perfect Pair matches older adults and students to form intergenerational friendships, foster social connection, and combat social isolation and ageism.
Faculty Advisors
Detroit, MI
Chicago, IL, New York, NY
Southfield, MI
Seattle, WA
Nairobi
Redwood Shores, CA
Troy, MI, USA
Ann Arbor, MI, USA
Ann Arbor, MI, USA
2023
Online MBA
Strategic Roadmapping
Anotemos (anotemos.org) is a robust media annotation software for educators and their students. Anotemos allows online collaboration viewing and commenting on media. It allows screen drawings and voice comments in addition to timestamped writing.
Develop a five-year commercialization roadmap for the Anotemos software and a sustainable business plan for a non-profit startup to be established from the income received from Anotemos licenses and services provided to customers.
Faculty Advisors
Detroit, MI
Savannah, GA
