Action-Based Learning Projects:
MAP & Consulting Studio
Detroit, MI
Detroit, MI
2022
MSCM Consulting Studio
Supply Chain Optimization
Evaluate current southeast U.S. distribution network. Assess all potential solutions to increase efficiency in servicing the current customer base, with a focus on increasing truck driving colleague retention.
Faculty Advisors
St. Paul, MN
St. Paul, MN
2024
Executive MBA MAP
Go-To-Market Strategy
The focus of the project will be a strategic repositioning of our EMBLEM S-ICD (subcutaneous implantable defibrillator) in light of the Modular CRM system (S-ICD coupled with the EMPOWER Leadless Pacemaker) coming in 2025. Key question to answer: How do we go-to-market with this strategic repositioning of S-ICD?
Faculty Advisors
Virtual
Virtual
2025
MM Consulting Studio
Market Analysis and Assessment
Conduct a comprehensive market analysis of Primal Kitchen's salad dressing line, examine current marketing trends within the clean-label and health-conscious salad dressing segment with a focus on Primal Kitchen’s strategies for product positioning, pricing, and distribution channels. Gather consumer data insights through surveys, social media analysis, and customer reviews to identify key factors that drive consumer preferences and purchase decisions, and determine opportunities for differentiation and growth.
Faculty Advisors
Fenton, MI
Fenton, MI
2025
Full-Time MBA MAP
Market Analysis and Assessment
Formulate a strategy for Niles Enterprises strategic acquisition and partnership opportunities. Identify target businesses that fit within the Niles strategy, culture and target geographic areas of expansion to begin conversations around strategic acquisitions.
Faculty Advisors
Pittsburg, PA
Pittsburg, PA
2024
Full-Time MBA MAP
Go-To-Market Strategy
Examine current business models around historic and new digital solutions of Eaton and its competitors, identify attractive investments, and propose new business models that incorporate software, hardware, and services into a total package for Eaton customers.
Faculty Advisors
Virtual
Virtual
2025
MM Consulting Studio
Strategic Roadmapping
Develop a fundraising strategy to identify opportunities for revenue enhancement and create a three-year strategic growth plan, including recommending methods to expand TUFF’s marketing / publicity.
Faculty Advisors