Assess the feasibility of using revenues garnered from higher-income organizations to subsidize services for the base of the pyramid.

Project also sponsored by the William Davidson Institute.

Evaluate the viability of commercial power battery storage technology and assess the risk and opportunities for MFUG.

The challenge Clinique presented to its MAP team was how to communicate the value and benefits of its products to the millennial generation in an increasingly fragmented and competitive landscape. The original research conducted by the MAP team led to a robust sampling strategy using digital engagement and non-traditional distribution channels. The team’s final report to the company included detailed communication and distribution plans along with estimated financial impacts.

Develop a new rental model for commercial dish machines and analyze the financial and operational impact of transitioning existing customers to it.

Determine a business case and marketing strategy for how to bring new, innovative products and/or services to market.

Develop a real-time monitoring system for Rajasthan operations that provides adequate control and alert mechanisms for both the Operational Excellence Desk and paramedic staff inside the ambulances, thereby increasing the probability of saving lives, ensuring compliance, and reducing costs.