Action-Based Learning Projects:
MAP & Consulting Studio
Redmond, WA
Redmond, WA
2025
Full-Time MBA MAP
Go-To-Market Strategy
Design a demand generation plan that drives an increase in customers to the Microsoft commercial marketplace in FY26. Consider marketing guerilla tactics for how the team can attract the developer audience so this group can discover and build with AI tools and models through the marketplace.
Faculty Advisors
Ann Arbor, MI
Ann Arbor, MI
2024
Full-Time MBA MAP
Go-To-Market Strategy
Develop a cutting-edge operational plan that helps drive increased synergy and collaboration across the Microsoft Customer Business Outcomes, Technology Centers, and Solution Assessment teams with a specific focus on AI utliiization.
Faculty Advisors
Detroit, MI
Detroit, MI
2024
Executive MBA MAP
Strategic Roadmapping
Opportunities and barriers for EV charging at multi-dwelling housings. Owning an EV for a residents of multi-dwelling households have unique challenges because they don’t have garage for dedicated overnight personal charging option. The study should summarize the challenges and opportunities for different stakeholders (residents, landlords, city/subdivision, local ordinances etc.) and provide recommendation for the state and local policy changes. This study would require data collection from actual visits, interviews of different stakeholders, and/or any other available sources.
Faculty Advisors