Action-Based Learning Projects:
MAP & Consulting Studio
Mumbai, India
Mumbai, India
2014
Full-Time MBA MAP
Investigate the advantages and disadvantages of implementing a smartcard based micro-payment ecosystem.
Project coordinated in partnership with the C.K. Prahalad Initiative.
Faculty Advisors
Washington, DC; Kingston, Jamaica and Hong Kong, China
Washington, DC; Kingston, Jamaica and Hong Kong, China
2017
Full-Time MBA MAP
Create a scalable, self-sustaining business model that can be implemented in key geographies around the world that aims to ensure plastics collected during beach cleanups are up-cycled into durable products.
Faculty Advisors
![Clinique](/sites/default/files/styles/max_325x325/public/images/map_logos/clinique.jpg?itok=6NPCl4M-)
Chicago, IL and New York City, NY
![Clinique](/sites/default/files/images/map_logos/clinique.jpg)
Chicago, IL and New York City, NY
2016
Full-Time MBA MAP
The challenge Clinique presented to its MAP team was how to communicate the value and benefits of its products to the millennial generation in an increasingly fragmented and competitive landscape. The original research conducted by the MAP team led to a robust sampling strategy using digital engagement and non-traditional distribution channels. The team’s final report to the company included detailed communication and distribution plans along with estimated financial impacts.