Action-Based Learning Projects:
MAP & Consulting Studio
Ypsilanti, MI, USA
Ypsilanti, MI, USA
2023
Online MBA
Brand Positioning and Communication
Conduct a situation analysis of HighScope and other similar educational nonprofits and create a high-level marketing strategy that will position the company as a more recognized brand of excellence in the Early Childhood Education industry.
Faculty Advisors
Virtual
Virtual
2025
MBAn Consulting Studio
Financial Analysis and Planning
Complete a comprehensive study of the effectiveness of current marketing methodology, in alignment with the overall company strategy. Develop recommendations and tools for a comprehensive, performance-based predictive analytics model that supports financial objectives and the strategic plan for growth.
Faculty Advisors
Ho
Ho
2025
Full-Time MBA MAP
Brand Positioning and Communication
Adanu is a nonprofit organization dedicated to empowering Ghanaian communities through education and infrastructure. The project’s goal is to address Adanu’s challenges in its fundraising capacity, brand recognition, and communications effectiveness. The MAP team will develop a holistic fundraising, brand, and communications strategy that will help Adanu scale its impact and increase its reach.
Faculty Advisors
Virtual
Virtual
2024
MM Consulting Studio
Employee Experience Enhancements
Analyze current NBO (New Business Opportunity) tool for sales team and give recommendations of alternate tools that can be implemented to org wide sales team, analyze current sales reporting format, and implement improvements/automation.
Faculty Advisors