Create an easy to access portal to share consumer research across regions and channels.

Maximize profit by optimizing discount strategy for deal based products.

Develop a business strategy for growth in the commercial and industrial sector.

Outline strategic business plan for how Hyatt can engage in a sharing economy

Assess reasons for underutilization/low engagement of free products and develop a GTM strategy for equitable access to Headspace's products

In this Multidisciplinary Action Project, the Haas Alert student team will assess the viability of vehicle manufacturers using “sponsorship” marketing dollars from companies interested in getting their brand in front of drivers in a safe, non-intrusive manner. Prakhar Gupta will leverage his background in Computer Science to communicate with the company engineers in technical terms on behalf of his team and provide an engineering perspective as the team develops solutions and recommendations for Haas Alert. Leveraging his computer science training in a business setting will be a unique and valuable experience that will surely enrich his education in Computer and Information Sciences.

Develop a proposal strategy for a merger and acquisition for business expansion in the U.S. market

Formulate a channel strategy for serving the U.S. sports/active nutrition market.

Design a scaling strategy for Metal 3D printing technology into mass manufacturing.

Evaluate the current key performance indicators and methodology to understand impact on business results.