Create a strategy to enter the Metals 3D printing eco-system market.

In this Multidisciplinary Action Project, the Haas Alert student team will assess the viability of vehicle manufacturers using “sponsorship” marketing dollars from companies interested in getting their brand in front of drivers in a safe, non-intrusive manner. Prakhar Gupta will leverage his background in Computer Science to communicate with the company engineers in technical terms on behalf of his team and provide an engineering perspective as the team develops solutions and recommendations for Haas Alert. Leveraging his computer science training in a business setting will be a unique and valuable experience that will surely enrich his education in Computer and Information Sciences.

Conduct a situation analysis and financial impact assessment for a variety of expansion options.

Outline strategic business plan for how Hyatt can engage in a sharing economy

Maximize profit by optimizing discount strategy for deal based products.

Design a scaling strategy for Metal 3D printing technology into mass manufacturing.

Develop a global footprint optimization plan.

Develop a go-to-market strategy for expanding this early childhood education organization into foreign markets and recommend strategies for maintaining brand quality in those markets.

Develop a business strategy for growth in the commercial and industrial sector.

Conduct a situation analysis of HighScope and other similar educational nonprofits and create a high-level marketing strategy that will position the company as a more recognized brand of excellence in the Early Childhood Education industry.

Explore the expansion of Hostel Detroit to the Ann Arbor market.