Action-Based Learning Projects:
MAP & Consulting Studio
Traverse City, MI
Traverse City, MI
2024
Full-Time MBA MAP
Market Analysis and Assessment
Develop an integrated brand marketing and storytelling strategy that supports the growth of Commongrounds' community of tenant-businesses and maximizes common area and amenity utilization and activation throughout the building.
Faculty Advisors
Chicago, Atlanta, IL, GA, USA
Chicago, Atlanta, IL, GA, USA
2023
Weekend MBA MAP
Operations Enhancements
The project will evaluate leveraging the CRH Microsoft Dynamics platform to integrate our Anesthesia business unit, recruiting and HR functions to drive efficiencies via the MS dynamics tool set (process automation, power BI, etc.). The deliverable will evaluate the scope and resources necessary to deliver a cost benefit analysis to determine whether to proceed
Faculty Advisors
La Romana, Dominican Republic
La Romana, Dominican Republic
2024
Online MBA
Financial Analysis and Planning
This project will focus on identifying which ophthalmology services, if any, Clínica de Familia should offer as part of their service expansion. This project will require the team to develop a financial model to inform recommendations.
Faculty Advisors
Buford, GA
Buford, GA
2024
Online MBA
Market Analysis and Assessment
Develop a business case for Catalayst Nutraceuticals (a CMO) to pitch a private label brand to a growing retailer (e.g., TJ MAX). Additionally develop a comprehensive view of trends in the nutraceutical market (formats growing, capacity in market, etc.)
Faculty Advisors