Action-Based Learning Projects:
MAP & Consulting Studio
Virtual
Virtual
2025
MM Consulting Studio
Market Analysis and Assessment
Develop a comprehensive inbound marketing strategy to increase B2B leads from HR professionals, chief people officers, and decision-makers. The goal is to better understand how LifeGuides fits in the market and move from 1-2 leads per month to a consistent flow of qualified leads through content-driven strategies.
Faculty Advisors
Virtual
Virtual
2025
MM Consulting Studio
Strategic Roadmapping
Develop a strategy to grow and expand a local, community-oriented, music school with a unique curriculum into a national community of students, teachers and professional musicians by making connections, fundraising, and developing software.
Faculty Advisors
Philadelphia, PA
Philadelphia, PA
2024
Full-Time MBA MAP
Customer Experience Enhancements
Develop customer personas and map their journeys online and in-person for our businesses. Articulate what offerings each persona engages with, how they plan their trip including media choices, what they do when on-site and after they leave.
Faculty Advisors