Ranked #4 by U.S. News & World Report, the Michigan Ross BBA Program is one of the best undergraduate business program in the world. Explore what makes our inclusive community of learners so unique.
At Michigan Ross, you gain more than just a first-class business education. Our collaborative, supportive, inclusive community enriches your experience, and sets you up with a lifetime network of friends across the globe.
The work of Michigan Ross faculty influences the world’s largest companies and global economies. Every day we’re creating real-world solutions for the most pressing challenges in our world.
Opening a new, dedicated location in downtown Los Angeles provides greater access to a world-class business education for students and professionals on the West Coast.
Craft the strategy for how Babies "R" Us can create a solution center experience for families of premature babies that provides unique resources, experiences, education, and products both online and in-store.
Develop a strategic marketing plan and branding strategy that increase sales while positioning Bags to Butterflies as reputable high-end handbag brand.
Conduct a deep analysis of celebrity-backed brands, both successful and unsuccessful, from the last ten years to inform future marketing strategies for Spirits, and Brown-Forman at large
