Action-Based Learning Projects:
MAP & Consulting Studio
Canton, MI, USA
Atlanta, GA, USA
Joliet, IL, USA
Mumbai India
Detroit, MI, USA
Auburn Hills, MI, USA
Ann Arbor, MI, USA
Ann Arbor, MI, USA
Ann Arbor, MI, USA
2023
Full-Time MBA MAP
Operations Enhancements
Create a business plan, with a focus on operational and financial characteristics, for the development of a perioperative transitional pain service to benefit post-surgery patients at risk for poor pain and opioid related outcomes
Faculty Advisors
Raleigh, NC, USA
Detroit/metro area, MI, USA
Detroit/metro area, MI, USA
2023
Weekend MBA MAP
Go-To-Market Strategy
DeepHow is an AI-powered learning platform that bridges the skills gap in manufacturing, service, repair, and skilled work through interactive how-to videos. DeepHow would like assistance with a data-driven, go-to-market strategy to maximize existing and new product growth via SEO optimization, tapping into the content creator economy, and leveraging AI & meta-data.
Jackson, MI, USA
Jackson, MI, USA
2023
Online MBA
Market Analysis and Assessment
Analyze loyalty programs in the B2B, B2C, and B2B2C market and uncover best practices for starting loyalty program. Develop a business plan that will enable Dawn to create a loyalty program for e-commerce customers on par with the best in the industry.
Faculty Advisors
Ann Arbor, MI, USA
Ann Arbor, MI, USA
2023
Online MBA
Market Analysis and Assessment
Conduct a competitive assessment and market positioning strategy to support the Automated Forecasting product, that will enable the Ready Signal to grow customer acquisition and increase market share for this product./
Faculty Advisors
Seattle, WA, USA
Louisville, KY, USA
Washington, DC, USA
Sao Paolo Brazil
