Action-Based Learning Projects:
MAP & Consulting Studio

Jackson, MI, USA

Jackson, MI, USA
2023
Online MBA
Market Analysis and Assessment
Analyze loyalty programs in the B2B, B2C, and B2B2C market and uncover best practices for starting loyalty program. Develop a business plan that will enable Dawn to create a loyalty program for e-commerce customers on par with the best in the industry.
Faculty Advisors
Virtual
Virtual
2025
MM Consulting Studio
Go-To-Market Strategy
Identify the key factors that make a company a top partnership prospect, and use that information to determine the ideal companies and brands as well as partnership opportunities for a provider of alternative healing methods.
Faculty Advisors
Virtual
Virtual
2025
MBAn Consulting Studio
Market Analysis and Assessment
Analyze current company data to compute a predictive model on patient engagement to predict when patients are likely to become less consistent with their medication regimen and brainstorm solutions on how to keep patients on their regimens.
Faculty Advisors
Daytona Beach, FL
Daytona Beach, FL
2025
Full-Time MBA MAP
Brand Positioning and Communication
Develop a comprehensive DIGITAL MARKETING STRATEGY complete with action plans. Develop leading Minor League teams and industry best practices as a benchmark into the strategy.
Faculty Advisors
Maumee, OH
Maumee, OH
2025
MSCM Consulting Studio
Supply Chain Optimization
Develop logic & demonstrate a solution to support packaging priorities in our Crossville, TN Distribution center. Define current process & gap areas from forecasting, safety stock, purchasing, and prioritization for production work orders for packaging, and create a tool that is transferrable to the business upon completion.
Faculty Advisors