Action-Based Learning Projects:
MAP & Consulting Studio
Redmond, WA
Redmond, WA
2024
Full-Time MBA MAP
Customer Experience Enhancements
Develop a strategy and product vision to increase usage of Microsoft apps & services across “Whole Life” (across multiple accounts for purposes of work, school, personal, family, and/or other side hustle/commitments) scenarios for a particular market segment.
Faculty Advisors
Redmond, WA
Redmond, WA
2024
MSCM Consulting Studio
Strategic Roadmapping
Implement a ROI assessment program to determine Value Realization roadmap for a portfolio of FY24 key investment commitments. Define metrics to assess the quantitative and qualitative value of supply chain projects.
Faculty Advisors
Detroit, MI
Detroit, MI
2025
Full-Time MBA MAP
Go-To-Market Strategy
Typically, cardiac implantable electronic devices (pacemakers, implantable cardioverter-defibrillators, implantable loop recorders, and cardiac resynchronization therapy devices) are implanted in hospitals, surgery centers, or office-based electrophysiology labs. Often, a company representative from the device manufacturer attends the implant procedure in-person to provide technical support and expertise, assist the medical team with device programming and troubleshooting, and ensure the device is properly configured for the patient's needs while adhering to clinical and safety standards.
The project aims to evaluate the operational considerations and develop a go-to-market plan for alternative service models to support implant procedures. In these models, the company representative may not attend the implant procedure in person, yet the experience must remain equivalent to or better than the traditional in-person model.
The project aims to evaluate the operational considerations and develop a go-to-market plan for alternative service models to support implant procedures. In these models, the company representative may not attend the implant procedure in person, yet the experience must remain equivalent to or better than the traditional in-person model.
Faculty Advisors