Action-Based Learning Projects:
MAP & Consulting Studio
San Diego, CA
San Diego, CA
2024
Global MBA MAP
Market Analysis and Assessment
Conduct preliminary research and formulate a strategic entry plan on brokering warehouse automation opportunities utilizing Autonomous Mobile Robots (AMR), Automated Guided Vehicles (AGV), and Artificial Intelligence (AI) and similar technologies in the logistics sector.
Faculty Advisors

Detroit, MI

Detroit, MI
2025
Full-Time MBA MAP
Strategic Roadmapping
Build Rockbridge’s systematic and repeatable value creation strategy and approach for its portfolio companies, based on private equity best practices. Specifically, determine which critical actions the company and Rockbridge should take per function (e.g., growth strategy, product development, technology, sales & marketing, talent, finance & accounting, etc.) in the first 3-years of the hold period to drive profitable growth.
Faculty Advisors
Lusaka
Lusaka
2024
Executive MBA MAP
Brand Positioning and Communication
Health Literacy Zambia (HLZ) is a volunteer-based grassroots organization in Zambia, Africa, that focuses on improving women’s and children’s health in rural areas with the focus being on the vulnerable/poorest people, and of course not segregating the vulnerable men in the community because we value inclusion and diversity.
We also focus on providing school necessities for the most vulnerable children and helping them get back to school because we believe in education for all.
The project’s goal is for the Ross team to collaborate with Health Literacy Zambia to formulate a detailed Brand Development plan and an enhanced communication and social media plan, with a three-year implementation roadmap to launch and execute.
We also focus on providing school necessities for the most vulnerable children and helping them get back to school because we believe in education for all.
The project’s goal is for the Ross team to collaborate with Health Literacy Zambia to formulate a detailed Brand Development plan and an enhanced communication and social media plan, with a three-year implementation roadmap to launch and execute.
Faculty Advisors

Tel Aviv Israel

Tel Aviv Israel
2023
Full-Time MBA MAP
Go-To-Market Strategy
Perform a US market analysis, develop US market entry and penetration strategy recommendations, and formulate a three-year plan for Gynica’s product pipeline in the Pharma & Non-Pharma Menopause symptoms space
Faculty Advisors
San Diego, Calif.
San Diego, Calif.
2015
Global MBA MAP
Trinion Logistics called on a MAP team to assess its potential to diversify. The team conducted interviews, analyzed industry reports, and researched current businesses to identify strategies and techniques in support of an implementation plan. At the conclusion of the project, Trinion’s key executives, including a Ross alum, traveled to Michigan Ross to review project findings and discuss implementation.