The challenge Clinique presented to its MAP team was how to communicate the value and benefits of its products to the millennial generation in an increasingly fragmented and competitive landscape. The original research conducted by the MAP team led to a robust sampling strategy using digital engagement and non-traditional distribution channels. The team’s final report to the company included detailed communication and distribution plans along with estimated financial impacts.

Present an optimized business model for how to capture early adopter best practices and use cases to enable Oracle to quickly scale new solution offerings and increase market share.

Develop a strategic evaluation framework to assess opportunities for market entry and expansion building on global data.

Develop predictive analytics tool for cost of non-inventory items.

Create and execute a plan for migrating the Office of University Development's Azure data lake to AWS.

Conduct a detailed analysis of vendor system data, recommend process improvements, and create a template/tool that can be used to improve data accuracy and consistency.

Formulate a five-year strategic market entry plan for GM and Wabtec (formerly General Electric Transportation) for hydrogen fuel cell powered locomotives

To create a prototype consulting tool for MADE Tamilnadu.

Supply Chain Risk Assessment System/Dashboard: using existing tools and subscriptions, work with IT business function to map out supply chain risk key risk indicators to create not only visibility into risks but also the ability to track roadmaps and action plans.

Develop a comprehensive branding strategy that incorporates the City of Dearborn's history, diversity, and innovation into a cohesive and appealing brand story.

Propose a strategic plan for the roll-up and consolidation of RCM/medical billing companies to expand its growth in the RCM services market and presence in other medical specialties and sub-specialties.

Expand online sales of sponsor's top beauty brands to offline retail channels in the US by creating a market development roadmap and strategic plan